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Volume 2, Issue 16

September 14, 2006

MRIA was saddened to learn of the recent death of Dr. Jerry Beckerman, the 1970-71 President of the Professional Marketing Research Society (PMRS). Jerry passed away in Vancouver on September 1 at the age of 74.

The 2006 Edition of MRIA's Research Buyer's
Guide is now available

You have received with your August issue of Vue a very important document: the 2006 Research Buyer's Guide. This comprehensive industry sourcebook provides research buyers with access to hundreds of listings of research providers and their services.

Beginning with this 2006 Edition of the Guide, only Corporate members of the Association are listed or advertised in it. Corporate members subscribe to both MRIA's Corporate and Individual Codes of Conduct.

An update-able and searchable online version is also available on our website.

To buy additional copies of the Research Buyer's Guide, visit our Bookstore.

CJMR seeks industry gurus willing to share knowledge - Deadline: Sept. 30th!
The next issue of CJMR will be published this fall. CJMR is for innovative Canadian research practitioners. In particular, we welcome contributions from members involved in Business Intelligence, Business-to-Business, or qualitative research. Remember: articles don't need to be long or full of algorithms. Experience the pleasure of seeing your name in print. Contact Cam Davis (Editor-in-Chief) cjmreditor@mria-arim.ca or check us out online. Deadline for submissions is September 30th.

Toronto Chapter Speaker Event: September 19, 2006
Join us on September 19 for the Toronto Chapter September Speaker Event, entitled "Emotionomics: How Emotions Drive Consumer Decisions". Dan Hill, President, Sensory Logic, will demonstrate how marketing too often adheres to a rational "features and benefits" approach that overlooks the degree to which people think with their hearts - in images, not words. For more information and to register, click here.

Alberta Chapter Education Event - Early Bird Deadline: September 20, 2006
Website Usability for Marketing Research Professionals covers the strategy of website usability as well as practical issues and techniques to optimize site performance. This course takes place on October 11 in Calgary. Register today!

Ottawa Speakers Series Event: October 2, 2006
Join us for a Double Bill on October 2. MRIA President, Nik Nanos, will provide an update on the state of the industry, as well as an update on MRIA activities and priorities. Come hear about the new Charter of Respondent Rights. David Stark, MRIA Standards Portfolio Chair, will bring us up-to-date on a number of initiatives, including revising our association's standards to align with the new ISO Standard for Marketing Research and other developments in the MRIA Standards Portfolio. For more information, click here.

INTERNATIONAL B2B WEBINAR SERIES: B2B Research - The Times They Are A'Changin', October 2, 2006.
This will be the first webinar in a series featuring top B2B research "experts" and will feature Ruth McNeil, an international B2B research consultant. For more information, click here.

Joint QRD / QRCA Qualitative Research Event - October 20, 2006 in Toronto
Mark your calendars for the 2006 Annual Joint QRD/QRCA Qualitative Conference on October 20. For more information and to register for this event, click here.

Don't miss Paco Underhill and other industry leaders who will share their expertise and insights in this one day only exclusive event, at a great price: $195 for MRIA and QRCA members.

To learn more about the sponsorship opportunities available for this event, click here.

MRIA Business Intelligence Conference
November 9 & 10, 2006 in Vancouver

Register Now! Join industry professionals and buyers of Business Intelligence in Vancouver this November. Learn the new skills and perspectives being demanded of Researchers today. For details, on confirmed speakers and to register, click here.

The BI Conference is also offering Sponsorship Opportunities! Gain exposure among clients, potential clients, and industry leaders while demonstrating your support for the business intelligence and marketing research industry. For details, click here.

Last chance to benefit from Early Bird discount for the following courses:

Early Bird deadline: September 18
Questionnaire Design (Online)
Course starts September 26

Early Bird deadline: September 18
Marketing Research Statistics & Data Analysis
Course starts September 27

Early Bird deadline: September 18
Marketing Management for Researchers
Course starts October 3

Early Bird deadline: September 20
Website Usability for Marketing Research Professionals
Course starts October 11

Early Bird deadline: September 20
Marketing Research on the Internet
Course starts October 18

Early Bird deadline: September 21
NEW! The Future is Tomorrow - Understanding the Power of Demographics in Market Research
Course starts October 19

Click here for the complete course calendar

To learn more about local events and networking opportunities organized by MRIA's seven local Chapters, visit their websites:
  • Alberta
  • Atlantic
  • B.C.
  • Ottawa
  • Prairies
  • Quebec
  • Toronto
  • Share your expertise and knowledge... VUE is considering articles on a wide range of topics for our November 2006 issue. The article submission deadline is September 20. Contact Stuart Hemerling, editor VUE magazine at 604.721.0480 or shemerling@prophis.com.

    Advertising space is always filling up fast. Don't miss your opportunity and book your ad today! DEADLINES TO BOOK YOUR AD:
    Sept. 25 for the Nov. 2006 issue
    Oct. 25 for the Dec. 2006 issue

    For more information about ad sizes, rates and how to book your ad, please visit the MRIA website.

    Request for Proposals (RFP)

    The Request for Proposals section is a service to MRIA members. If your organization is seeking a qualified marketing research company to look after your research project, this is the perfect vehicle to invite proposals. For more information, click here.

    Career Opportunities

    Whether you are looking for qualified researchers to expand your staff, or are trying to advance your career... the right place to start your search is our Career Section: There are currently 16(!) exciting career openings available for members to view online.

    Advertisers: Place your Job Posting online.

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