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Volume 1, Issue 11

September 7, 2005


Toronto, Ontario, September 7, 2005

MRIA members are hereby reminded that a Special General Meeting of members of the Marketing Research and Intelligence Association (MRIA) will be held in the High Park Ballroom of the Toronto Marriott Bloor Yorkville, 90 Bloor St. East, Toronto, Ontario on Thursday, September 15, 2005 at 6:30 p.m. (local time) for the purpose of considering and passing amendments to certain governance provisions of the Association's Constitution and General Bylaw.

The four Bylaw Amendment Resolutions to be voted on at the Special General Meeting are available on the Association's web site at www.mria-arim.ca/Events/PDF/BylawAmendment.pdf. Printed copies of the Bylaw Amendments will also be available at the Special General Meeting.

Also available on the web site is a Proxy Ballot, for members who will not be able to attend the Special General Meeting in person, which enables you to appoint another member-in-good-standing as your proxy, and specify how to vote on the four Resolutions on your behalf.

The purpose of the proposed governance changes is to make MRIA a stronger Association, which can attract the highest calibre volunteer leaders and be exemplary in the efficiency and effectiveness of its governance and management. A Summary of and Rationale for Proposed MRIA Bylaw Amendments; and the Proposed New MRIA Board Governance Structure are available on the Association's web site at www.mria-arim.ca/Events/SGM-02.asp.

A Special General Meeting is required at this time to allow the proposed changes, if passed, to take effect with the nomination and election process for MRIA's 2006-07 Board of Directors.


Tim Wingrove

Innovative Perspectives
September 16, 2005
Toronto, Ontario

MRIA's Qualitative Research Division and the Qualitative Research Consultants Association are pleased to announce their upcoming joint conference in Toronto.

This full-day event has been designed to appeal to all qualitative research professionals; including planners, clients, facilitators, facility managers, co-ordinators and recruiters. It will cover the latest industry trends and issues.

Just released - the speaker line-up. This spectacular Qualitative Research Conference is fast approaching. Please register now if you haven't done so already.

B2B Learning Series:

September 26, 2005
We've Got: Public Sector Potential
Presented by: Mike William, TCI Management Consultants

Mike Williams will share with us his viewpoint on strategic marketing issues in business-to-business situations in the public sector environment. From government to the hospitality industry as well as many other industry affiliates, Mike will focus on the public sector in relation to business-to-business marketing issues. His area of expertise from a B2B perspective includes: market research, developing marketing and business plans, assessing for potential ventures, customer satisfaction, new product development studies, pricing studies, etc

Learning Series sessions are held in Toronto at the Duke of Westminster Pub on the Adelaide Street side of the First Canadian Place, at 6 pm. Complimentary parking is available at First Canadian Place (before leaving you must stamp your parking stub at the Duke of Westminster). Please RSVP Branka at: 416-922-1140 ext. 125 or Branka.Nikolovski@Maritz.com.

For more information on Learning Series events, visit the B2B website.

MRIA's First Business Intelligence Conference

December 1 & 2, 2005
Vancouver, BC

Expand opportunities to survive and thrive in your business - through better Business Intelligence!

Whether you're looking for new markets, to develop and launch new products or services, or to win business from your competitors, success in today's intensely competitive marketplace demands in-depth knowledge of the business environment you operate in, and actionable insights!

Business intelligence combines all the tools we know, along with ongoing innovation in information resourcefulness and analysis, to deliver penetrating insights into competitors, the markets you compete in, and the customers for whom you compete. Insights into current reality and emerging and future trends.

Join industry leaders at MRIA's First Business Intelligence Conference, where we will define and mine the "I" in MRIA by learning a great deal about the latest developments in this new and evolving field.

For more information and to register, visit the MRIA website.

Watch For New MRIA Course Calendar

by Tracy Bowman, VP, Education

Fundamentals of Marketing Research course now available! The first Fundamentals of Marketing Research course of the School of Marketing Research Calendar year is scheduled for Sept. 29 & 30, Oct. 6 & 7, 2005. Registration for this course is now available on the MRIA website and a registration form will also be mailed to all members in the September issue of Vue. For details, click here.

The MRIA School of Marketing Research year begins in September. Our full line-up for the 2005-2006 year will be published on the MRIA website by September 15, as well as distributed with the October issue of Vue. We'll let you know of any further updates via the MRIA website throughout the coming weeks.

Write articles for Vue Magazine

By Nikita James Nanos, VP, Publications and President-Elect

We encourage all VUE readers to submit articles, letters and ideas. Please e-mail VUE Editor Nikita James Nanos at nnanos@sesresearch.com, indicating the topic on which you are interested in sharing your views or experience. Submissions should be between 600 and 1,200 words in length and should focus on topics relevant to the market research and intelligence industry in Canada.

Share your expertise and knowledge... VUE is considering articles on a wide range of topics for our November edition. The article submission deadline is September 20th, 2005.

Advertising space is always filling up fast. Don't miss your opportunity and book your ad today! DEADLINES TO BOOK YOUR AD:
September 25 for the November 2005 issue
October 25 for the December 2005 issue

For more information about ad sizes, rates and how to book your ad, please visit the MRIA website.

Research Buyer's Guide
Canada's most comprehensive list of Marketing Research and Intelligence Suppliers.

The much-anticipated 2005 edition of the Research Buyer's Guide was included with your July issue of Vue. Additional copies of the Research Buyer's Guide can be purchased from the MRIA Bookstore. The on-line Research Buyer's Guide, also up and running and available to the general public at no charge, will be updated throughout the year by the listing companies as information changes - listing companies make these changes instantaneously by logging on to the site. Other research providers who aren't in the 2005 edition have the option of being added to the on-line version.

Toronto Chapter News

Building Consultative Skills Through Applied Creativity - Toronto Chapter MRIA is holding a speaker event at the Toronto Marriott Bloor Yorkville, 90 Bloor St. East, Toronto, Ontario on Thursday, September 15, 2005 at 7:30 p.m., following the Special General Meeting. Dr. Min Basadur, a leading expert in the successful implementation of creative thinking and problem solving processes, will involve us in learning about proven research tools and strategies for identifying and resolving problems for ourselves and our clients.

For details and to register, please visit the Toronto Chapter website.

Ottawa Chapter News

Mark your calendar and plan to attend the 2005-2006 launch of the Ottawa Chapter Speaker Series on September 15, 2005:

Reversing the Democratic Deficit

presented by Richard Jenkins, Vice President and Corporate Director of Public Opinion Research, TNS Canadian Facts

Not since Confederation has turnout in a Canadian federal election been as low as it was in 2004. Clearly, the Canadian public is not invested in the current electoral process and is not voting. Non-voters could be an important force in the pending Federal election, but can they be influenced to vote?

Find out where our political process may be headed at this thought-provoking presentation.

For details and to register, please visit the Ottawa Chapter website.

Alberta Chapter News

Edmonton Event September 21, 2005 - The Marketing Research and Intelligence Association is sponsoring a President's Tour event at the Royal Alberta Museum (RAM) on September 21, 2005. Tim Willis, Assistant Director, Project Renewal, RAM, will speak on the role of audience research in the revitalization of the Museum. MRIA's National President, Don Mills, will briefly summarize important developments in the industry and the recent merger of national market research associations.

Calgary Event September 22, 2005 - The Marketing Research and Intelligence Association is sponsoring a President's Tour lunch event on September 22, 2005. Joanne O'Connell, President, Alberta Chapter, MRIA will moderate an Interactive Panel Presentation and "Town Hall" discussion forum on the topic TURNING INDUSTRY CHALLENGES INTO OPPORTUNITIES. The panel will include a representative from Ipsos Reid, an international market research firm; SHAUNA MOSCOVICH, manager, Customer and Market Research, Telus Communications; and RICHARD ROBERTS, president and founder of The Praxis Group, a Calgary based consulting firm. MRIA's National President, Don Mills, will briefly summarize important developments in the industry and the recent merger of national market research associations.

BC Chapter News

MRIA BC Call for Volunteers: we want you! Interested in contributing to your professional community? Have a vision for what MRIA BC could be? Want to get to know a few more of your colleagues in BC? Bring your ideas and energy to our 2006 Board! Contact kim.short@ipsos-asi.com if you are interested in a Board position or Chapter committee or check out our Volunteer page.

Qualitative Workshop: Want to know how to interpret the body language of others, how to detect deception and how you can modify your own body language to establish rapport with respondents? Join MRIA BC and the Pacific North West Chapter of QRCA for a half day workshop (11:00& AM to 5:30 PM) on Friday September 23rd on Body Language: Reading the Hidden Communication of Research Respondents. For more information visit the MRIA BC web site events page

Montreal Chapter News
STATISTIQUE EN RECHERCHE MARKETING & ANALYSE DE DONNÉES - Cet atelier sera animé à Montréal par Victor Tremblay. L'animateur fera un exposé sur l'échantillonnage et décrira plusieurs méthodes permettant de l'appliquer. Il expliquera, à travers plusieurs exemples, diverses techniques de base d'analyse de données. La documentation remise aux participants décrira explicitement les expressions mathématiques sous-jacentes. L'atelier aura lieu les 27 et 28 septembre 2005, de 8 h à 17 h

Career Opportunities

Need a Career Change?
Whether you are looking for qualified researchers to expand your staff, or are trying to advance your career... the right place to start your search is our Career Section: There are currently 12(!) exciting career openings available for members to view online.

Advertisers: Place your Job Posting online.

Other Events

Research: Design to Execution - MRA-Great Lakes Chapter is holding a City Forum Seminar in Toronto on Friday September 30th 2005.

For details, see the MRIA Website under Other Events or visit the MRA Website.

Please visit our website for information on PULSE sponsorship opportunities.

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